The Guardian — Digital marketing: mastering the basics

Forget the latest marketing trends and buzzwords – here are five digital marketing basics you should get to grips with first; February 2014

The digital landscape of today often either scares off marketing professionals who feel they aren’t high-tech enough to implement a successful online strategy – or tempts them to leap into the complicated but fancy world of high-tech CRM.

The reality lies somewhere in the middle. A good digital marketing plan isn’t difficult, but it relies on a foundation of basic tools. Make sure you have these areas strongly in place before expanding your digital marketing outreach.

Read the full story at https://www.theguardian.com/media-network/media-network-blog/2013/mar/06/digital-marketing-basics

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s